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Odnosi z javnostmi

Ana Tkalac Verčič

4.9/5 (30009 ratings)

Description:Avtorica v knjigi podrobno predstavi teoretske pojme in koncepte odnosov z javnostmi, ob njih pa nas spoznava s ključnimi teoretskimi in praktičnimi poudarki na najbolj tipičnih področjih prakse – v odnosih z mediji, z internimi javnostmi, s potrošniki, z lokalnimi skupnostmi, v kriznih situacijah, v spletnem komuniciranju. Ob predstavitvi teoretičnih konceptov gre posebej opozoriti na praktični del, v katerem so nazorno predstavljeni uspešni primeri iz organizacijske prakse z različnih področij dela ter pogovori z uveljavljenimi slovenskimi strokovnjaki za odnose z javnostmi, ki lepo ponazarjajo razvoj, zahteve in posebnosti slovenske prakse. Knjiga je odlična podlaga za visokošolski študij odnosov z javnostmi, obenem pa zaradi praktičnih primerov in nasvetov nepogrešljiv vodnik tudi za praktike odnosov z javnostmi.We have made it easy for you to find a PDF Ebooks without any digging. And by having access to our ebooks online or by storing it on your computer, you have convenient answers with Odnosi z javnostmi. To get started finding Odnosi z javnostmi, you are right to find our website which has a comprehensive collection of manuals listed.
Our library is the biggest of these that have literally hundreds of thousands of different products represented.

Pages: 460

Format: PDF, EPUB & Kindle Edition

Publisher: Univerza v Ljubljani Fakulteta za družbene vede

Release: 2020

ISBN: 9612359105

Description: Avtorica v knjigi podrobno predstavi teoretske pojme in koncepte odnosov z javnostmi, ob njih pa nas spoznava s ključnimi teoretskimi in praktičnimi poudarki na najbolj tipičnih področjih prakse – v odnosih z mediji, z internimi javnostmi, s potrošniki, z lokalnimi skupnostmi, v kriznih situacijah, v spletnem komuniciranju. Ob predstavitvi teoretičnih konceptov gre posebej opozoriti na praktični del, v katerem so nazorno predstavljeni uspešni primeri iz organizacijske prakse z različnih področij dela ter pogovori z uveljavljenimi slovenskimi strokovnjaki za odnose z javnostmi, ki lepo ponazarjajo razvoj, zahteve in posebnosti slovenske prakse. Knjiga je odlična podlaga za visokošolski študij odnosov z javnostmi, obenem pa zaradi praktičnih primerov in nasvetov nepogrešljiv vodnik tudi za praktike odnosov z javnostmi.We have made it easy for you to find a PDF Ebooks without any digging. And by having access to our ebooks online or by storing it on your computer, you have convenient answers with Odnosi z javnostmi. To get started finding Odnosi z javnostmi, you are right to find our website which has a comprehensive collection of manuals listed.
Our library is the biggest of these that have literally hundreds of thousands of different products represented.

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Odnosi z javnostmi

Odnosi z javnostmi

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