Read Managing Customer Experiences in an Omnichannel World (Advances in Marketing, Customer Relationship Management, and E-services)

Managing Customer Experiences in an Omnichannel World (Advances in Marketing, Customer Relationship Management, and E-services)

Taskin Dirsehan

4.9/5 (24522 ratings)

Description:With the ever-increasing development of technology, consumers live in both the virtual and the physical worlds. As society searches for easier ways to transition between online and offline, organizations can capitalize on products or services that reach into different worlds, integrating both environments in an omnichannel way and thus effectively overseeing customer experiences. Managing Customer Experiences in an Omnichannel World is a collection of innovative research on the methods and applications of customer journeys, omnichannel retailing, digital/mobile marketing, augmented/virtual reality, gamification, and artificial intelligence in marketing. While highlighting topics including mobile technology, automated technology, and generational consumers, this book is ideally designed for managers, marketers, brand managers, advertisers, consumer analysts, IT consultants, business professionals, researchers, academicians, and students.We have made it easy for you to find a PDF Ebooks without any digging. And by having access to our ebooks online or by storing it on your computer, you have convenient answers with Managing Customer Experiences in an Omnichannel World (Advances in Marketing, Customer Relationship Management, and E-services). To get started finding Managing Customer Experiences in an Omnichannel World (Advances in Marketing, Customer Relationship Management, and E-services), you are right to find our website which has a comprehensive collection of manuals listed.
Our library is the biggest of these that have literally hundreds of thousands of different products represented.

Pages: —

Format: PDF, EPUB & Kindle Edition

Publisher: —

Release: 2020

ISBN: 1799850064

Description: With the ever-increasing development of technology, consumers live in both the virtual and the physical worlds. As society searches for easier ways to transition between online and offline, organizations can capitalize on products or services that reach into different worlds, integrating both environments in an omnichannel way and thus effectively overseeing customer experiences. Managing Customer Experiences in an Omnichannel World is a collection of innovative research on the methods and applications of customer journeys, omnichannel retailing, digital/mobile marketing, augmented/virtual reality, gamification, and artificial intelligence in marketing. While highlighting topics including mobile technology, automated technology, and generational consumers, this book is ideally designed for managers, marketers, brand managers, advertisers, consumer analysts, IT consultants, business professionals, researchers, academicians, and students.We have made it easy for you to find a PDF Ebooks without any digging. And by having access to our ebooks online or by storing it on your computer, you have convenient answers with Managing Customer Experiences in an Omnichannel World (Advances in Marketing, Customer Relationship Management, and E-services). To get started finding Managing Customer Experiences in an Omnichannel World (Advances in Marketing, Customer Relationship Management, and E-services), you are right to find our website which has a comprehensive collection of manuals listed.
Our library is the biggest of these that have literally hundreds of thousands of different products represented.

Special Offer | $0.00

Special Offer! | $0.00

Managing Customer Experiences in an Omnichannel World (Advances in Marketing, Customer Relationship Management, and E-services)

Managing Customer Experiences in an Omnichannel World (Advances in Marketing, Customer Relationship Management, and E-services)

More Books

Müşteri Deneyimi Tasarımı ve Yönetimi

Müşteri Deneyimi Tasarımı ve Yönetimi

Veri Madenciliği ile Pazarlama Etkileşimi

Veri Madenciliği ile Pazarlama Etkileşimi

Musteri Deneyimi Tasarimi ve Yonetimi

Musteri Deneyimi Tasarimi ve Yonetimi

Managing Customer Experiences in an Omnichannel World: Melody of Online and Offline Environments in the Customer Journey

Managing Customer Experiences in an Omnichannel World: Melody of Online and Offline Environments in the Customer Journey

Pazarlama Eğitiminde Sistem Yaklaşımı

Pazarlama Eğitiminde Sistem Yaklaşımı